When you’re managing paid media for a single business, the goal is simple: drive consistent, efficient results. When you’re managing it for 200 franchise locations across brands like Miracle Method, MaidPro, Men In Kilts, and Granite Garage Floors under Threshold Brands — it becomes something entirely different. It’s not just about performance. It’s about staying organized, moving quickly, and making sure no location gets left behind. At a Glance 200 franchise locations managed 10 home...

The last time we shared an update on Replenish IV Hydration + Wellness, we were just 40 days into their first Meta ad campaign. Early results showed promising traction, with strong appointment demand and efficient costs ( read the full case study HERE ). Since that initial report, the campaign has continued to evolve — shifting from a short-term test into a long-term patient acquisition strategy. Paid ads have played a key role in more than doubling Replenish’s primary care patient load ,...

From summer specials ☀️ to back-to-school promos 🎒, Q3 was all about smart seasonal strategy. The brands that won this quarter weren’t just creative—they were timely, targeted, and tuned in to what their audiences cared about right now. These six ads delivered strong engagement and real results—spanning home services, health + wellness, and restaurants across North America. Similar to our Q2 standout performers , most of this quarter’s ads leaned toward showcasing real people, real...